Go Buy Monument Valley. Now.

Chances are you’ve probably already heard all about the stunning new game from developer ustwo – Monument Valley that was released today. If the game is new to you, then let’s just clear the air right now – go buy it on the app store for your iOS device. Now. This is one of those instances where a piece of software is so stunningly beautiful, and provides such an incredibly rich experience, you’re really missing something if you take a pass. Here are just some of the things you’ll see in this amazing casual puzzler:

There’s a great deal to love in Monument Valley. From it’s rich, varied color palettes that change from level to level, to the extremely clever, M.C. Escher-like design of its levels, to the gorgeous soundtrack and audio effects, Monument Valley delivers at every turn. From the moment you start to play, it’s obvious how much love and attention the folks at ustwo have put into their creation. They’ve managed to design a complete gaming experience and bring it to you via the App Store for a minimal price. Too often games these days are filled with in-app purchases that prey on instant gratification to keep players interested. Monument Valley eschews all that in favor of creating a compelling, finite and beautiful environment for you to get lost in for a few hours of your life. The last few levels in particular are wildly inventive and especially challenging.

If you’ve read the reviews, then you probably know that Monument Valley’s play time is short. It took me a total of about 3 hours (off and on) from start to finish to complete all of the levels, and for some, that length may be a deal breaker. If you feel that way I have news for you – many awesome things in life are short but that doesn’t make them any less worthy of your time or money. You’ll probably spend more on your next meal out than you would on Monument Valley but that doesn’t mean you can’t enjoy both while they last. The game creators have said they focused on making a concise title that can be completed in a short amount of time on purpose. While this may be true, it doesn’t really matter to me because I know if the game is a success (which I certainly hope it is) then we’ll probably be seeing a great deal more of the mystical world of Monument Valley. Show your support of their efforts to bring you something wonderful and head over to the App Store and buy it, gift it and help spread the word by leaving a review today.

Ollie Flies Free(mium)

Today marks a new beginning for Twitterrific, the venerable third party Twitter client from the Iconfactory. Today we’re announcing the app is now free to download from it’s normal price of $2.99. We’ve added several in-app purchases to the app to help cover the cost of push notifications and tweet translation, but the bulk of the revenue to continue development will now come from Deck Network ads that will appear above the timeline. Twitterrific has been available in the App Store since day one and we’ve experimented with both paid and free revenue models. Why are we returning to the freemium model now? Simply put, we’re hoping that by making the app free to download and use, we’ll get Twitterrific into the hands of thousands more people and those additional users will help support development via the increased ad revenue far into the future. The best part is that thanks to new App Store receipt handling in iOS 7, existing paid users are grandfathered into the new model and don’t have to restore any purchases. The app, with all it’s features, just works.

There are lots of risks with moving to this type of revenue model, but version 4 of Twitterrific was by far our most successful and that version was supported by ad revenue from The Deck. No doubt levels of support will increase dramatically for us but that’s part of the trade-off of having successful, thriving software. I’m also personally curious to see if moving to the free model and increasing the app’s downloads by at least 1 or 2 orders of magnitude will improve Twitterrific’s search results in the App Store. Having the very first 3rd party Twitter app in the App Store returned after non-twitter clients in a search has never seemed right to me. If you’ve never tried Twitterrific in the past, there’s no reason left not to give it a go now and we also hope you’ll help us spread the word!

Watershed Moment

Ever since Apple announced iOS 7 at WWDC, developers have been coming to grips with what the new operating system will mean for them. There’s little doubt iOS 7 represents a huge opportunity for developers to get their updated products in front of massive numbers of new users almost overnight. But there’s another opportunity here for developers, one that’s been largely ignored up until now – paid upgrades. To be more precise, all new, iOS 7 paid versions of existing applications.

I’m sure many users are expecting developers of popular applications to simply update interface elements, compile some code and easily drop a brand spanking new version of their app onto the App Store for free. There’s little doubt that the majority of iOS 7 updates to existing apps will be free (which will please Apple), but I suspect there will be a surprising number of developers who will use the launch of the new operating system to completely re-boot their app, and why not? The visual and interactive paradigms iOS 7 mark a natural breaking off point and a perfect opportunity to re-coup costs. Some existing paid apps might even adopt an iOS 7 only strategy which means they’ll have no choice but to charge again.

As any developer knows, software doesn’t magically grow on trees. Significant reworks of existing apps can represent hundreds of hours of development time and depending on the complexity of the apps in question, require much more than simply updating graphics. Taking full advantage of new APIs, designing new interactions and more can represent a healthy investment, time is money after all. At what point in the update process does a developer decide she needs to charge for it? How many users will be alienated by charging again? Will these users be offset by the *huge* influx of new people Apple brings to the table with the launch of the new OS?

Perhaps a better way to answer the question might be, how willing would you be to re-purchase your favorite apps if they are optimized for iOS 7? Look at your device’s home screen and go down the list of apps you use most and ask yourself if you could live without it once you upgrade. I think that most users (at least those that matter to developers) would answer that they would gladly pay again if it means having the latest and greatest version of their favorite apps, at least I would hope so.

With the full-priced launch of Logic Pro X, it’s now pretty clear Apple won’t be implementing a paid upgrade mechanism in the App Store. Developers are forced into either giving free upgrades for life, nickel-and-diming users with in-app purchases or occasionally launching new, paid versions of their apps. At the Iconfactory, we typically offer new paid version of our apps (xScope, Twitterrific) about every 18 months with many free upgrades in between. Though there are always users who will complain about having to pay for all-new versions, the vast majority know that in order for an app to survive and flourish, they occasionally have to do their part and support its development. Hopefully the upcoming wave of apps updated for iOS 7, both free and paid, will help people fall in love with their apps all over again.

UPDATE: Just when you thought there was hope, a new report out indicates that the average price of apps in the App Store is now at an all-time low of just $0.19. Consumers continue to expect world-class software experiences in exchange for basically nothing. The author says that the freemium model may be a “wiser business move” in the long run but I disagree. It is much harder to recoup the cost of development if you have to postpone revenue much beyond launch of your product, especially if you cannot even guarantee success. If the trend continues, I don’t see how developers can make a living on the App Store.

Owning Your App Store Review

There are basically two kinds of people who leave software reviews in the App Store. The first are users who genuinely want to add their voice to the chorus of users who have downloaded the software. They want to let other potential users know what they’ve learned in the hopes of helping them make an informed buying decision. They may encounter problems with the app, but overall they try to be open minded, fair and leave generally helpful reviews. If an app is good they generally say so. If a piece of software is poorly designed or implemented and deserves a low rating these users will go out of their way to describe why, which is great.

The second type of people who leave reviews do so for a simple reason – spite. They feel slighted by their purchase and want to do their very best to try and punish the developer in their small way by assigning a single star. They often accompany such reviews with unhelpful prose like “This app sucks, fix it!” or “Worst app I ever bought!” and so on and so on. These kinds of reviews are less than helpful to the developer of course, especially since Apple doesn’t currently provide a way for an app’s developer to easily get in contact with a review’s author.

As a developer, I’d love to be able to get in touch with both of these kinds of users to find out what I could be doing better with my software. Sometimes it’s possible to google someone’s App Store user name and track down a contact link, but more often it’s not. That’s why I recently decided I was going to start leaving my Twitter username in all my reviews I wrote on the App Store. Leaving a tangible point of contact for a developer gives them a way to reach out to you if you have specific issues with an app. Contacting them directly with your concerns is always best of course, but if you do leave a review, consider leaving your Twitter / contact info in the body of the review.

If you’re the type of user that wants to help improve an app, who wants to support the development of quality software through meaningful dialog, then owning your review would seem to be a no-brainer. And to all the one-star trolls who call the App Store home, I leave this sage piece of advice from my mom – If you can’t say something helpful, shut your damn pie hole!*

* I’m paraphrasing here

Ramp Champ’s Ticket to Ride

Back when Ramp Champ was released for the iPhone in August of 2009, it was one of only a handful of boardwalk style games in the App Store. Although it had taken much longer to produce than we had initially thought, all of us at the Iconfactory and DS Media Labs were proud of the effort. From its pixel-perfect artwork, and the fantastic original soundtrack to the design of Ramp Champ’s in-app purchases, every part was crafted with love. I wrote back then that the game was a huge risk for us as developers, but no matter what happened, I wouldn’t trade the experience for the world. All of us had tons of fun creating the game and the effort was hugely rewarding. Fans loved the rich graphics and cleverly designed puzzles that brought back memories of arcades and boardwalks long gone.

Shortly after Ramp Champ’s release, Skee-Ball by Freeverse hit the App Store and quickly stole Ramp Champ’s momentum. Skee-Ball was limited in its game play and far less graphically rich than Ramp Champ, but thanks to its straight-forward approach and realistic 3D physics, it became a huge hit. With Skee-Ball’s success, dreams of hitting the top 25 of the App Store quickly faded and although the game held its own, it never rose to the level that we had hoped it would. We produced several new add-on ramp packs for the game, but both the Iconfactory’s and DS’s resources were limited and we each turned our attention to other projects.

With the advent of the iPhone 4′s retina display 4 in June of 2010, Ramp Champ fans clamored for an updated version of the game with new high-resoultion graphics. The problem was that most of the content for the game was produced using raster (bit-mapped) graphics, not scaleable vectors and re-creating the entire game for retina proved cost prohibitive. For a while there was talk of a sequel that would be designed around all new vector graphics, and an internal prototype was even built, but it just wasn’t in the cards. Sometimes it’s difficult for small companies to devote time and money to a project when success is far from assured and such was the case with Ramp Champ. Its future seemed bleak indeed.

Then near the end of 2011, Ben Stahlhood and I started talking about DS Media Labs taking the reins of our favorite gaming son. DS had gone through some restructuring and was hiring fresh new talent to position themselves well for 2012. It’s always tough handing one of your most treasured creations to another to foster, but with Ramp Champ the move made sense. DS had been a fantastic partner in the game’s creation and we knew that if anyone was going to give Ramp Champ a bright future it would be them. With our development efforts focused on xScope, Twitterrific and the upcoming Astronut for iPad, we finalized the arrangement and I’m pleased with the result. I don’t know what’s in store for Ramp Champ any more than you do, but DS’s recent press release promises at least updated retina graphics, and I’m confident there will be much more to come after that.

All of us at the Iconfactory wish Ben and the gang at DS Media Labs all the best in their success. We look forward to rolling balls, knocking down those damn ducks and collecting tickets for even bigger and better prizes when Ramp Champ ultimately gets the update it so badly deserves. Good luck gang!

Review: Paper for iPad

There are literally dozens of drawing/painting apps for iOS. Some of my favorites include Procreate, Penultimate, ArtRage and now Paper from FiftyThree, Inc. This new app burst onto the App Store recently and has been receiving a great deal of attention for its fresh approach to the genre of the sketch app. Much has already been written about Paper and so I’m going to try and cut right to the chase with my review by detailing things the app does well and areas where it’s lacking. If you want to know how Paper may or may not fit into your work flow, then by all means read on.

The Good

Simplicity

Above everything else, Paper keeps the interaction between the app and the user simple. This design decision is by far its greatest asset, but it is also its greatest weakness (more on this later). Getting into your sketchbook and starting work is dead simple. Thumb through drawings, access tools, and draw away. You can also add pages to your sketchbooks and share your work via Facebook, Twitter, Tumblr or email. There doesn’t seem to be a way to send drawings to the camera roll, but taking a quick screen shot does the job in a pinch. The entire app feels light, easy to get around in and, for the most part, doesn’t suffer from being over-designed.

Brushes

Paper has one of the best media engines I’ve ever encountered in a painting or drawing app. The pencil tool as well as the watercolor brush behave almost like their real world counterparts and are a sheer joy to use. Drawing speed helps determine stroke width with certain tools, and opacity with others. The overall effect is wonderful.

In-App Purchases

Some will say this isn’t a plus for an app like Paper. Many users don’t appreciate having to unlock functionality inside of an app that they thought was initially free, but Paper’s implementation of their in-app purchases is extremely well done. You buy only the tools you want and the app even lets you test drive the brushes prior to purchase so you can get a feel for them. Finally, there is an “Essentials” bundle that gives a small discount compared to buying all of the individual tools separately. If I find an app compelling, I certainly don’t mind paying for it and Paper’s in-app purchase model lets me pick and choose the parts I like most.

The Details

Customize the cover of your sketchbooks. Blend colors with the paint brush. Effortlessly flip between drawings that beautifully highlight your work. The devil is in the details and Paper does a deft job of getting them right.

Could Be Better

Rewind/Undo

The two-fingered gesture to step back (or forward) through your drawing is clumsy. Often times it takes me far longer to get to just the proper undo point with the gesture than it would if undoing was a simple button. I also sometimes make stray marks on the page when attempting to make the undo gesture. In addition, the number of undo states is far too small, especially when using techniques like cross-hatching. I also wish that rewinding would take you back through drawing a stroke little by little, but it doesn’t, it removes the last stroke in its entirety.

Colors

The selection of colors in Paper is extremely limited. There are a total of nine to choose from and of those, none of them are any shade of blue. The developer encourages users to go old school and mix colors to form new ones but the inability to select custom colors is a major deal breaker. I can’t use the app to sketch concepts for clients (or even myself) if I don’t have access to the entire range of colors I need, especially ones like blue and red.

Landscape

The app is perpetually locked in landscape mode and it’s extremely frustrating. I presume the developers did this to accommodate the wide screen design of the main menu, but I sincerely hope they add the ability to use Paper in portrait eventually.

Immutable Drawings

Unlike many other drawing/painting apps, once you place a mark on the page, that’s where it stays. There is no way to re-position a drawing or even a portion of one once it’s made. Some would say this simply echos a real-life sketch pad, but if I wanted a real sketch pad I would use one. I use Paper and apps like it because they give me additional flexibility when creating. Not being able to re-position elements on the page is frustrating and feels antithetical to the app’s overall design.

The Bad

Zooming

I want the ability to be able to zoom in and add details to my sketches or out and fill larger areas with colors quickly. Adding zooming would almost eliminate the need for various brush sizes, so if I had to choose between the two I’d take zooming. In addition, my brand new retina iPad has millions of pixels at its disposal. Paper’s lack of pinch zoom means a good many of them are going to waste.

Fills

The app desperately needs a fill tool. The watercolor brush does an inadequate job of filling large areas with solid colors and sometimes that’s just what you need. I’d love to be able to sketch in white pencil on black paper, but that isn’t possible in Paper. A fill tool would rectify this glaring deficiency rather nicely.

Sortable, editable layers would have been nice here.
Layers

Adding layers ala Photoshop would significantly increase the app’s complexity and FiftyThree may be unwilling to go there just yet which is fine. I do hope it comes eventually however because I often wish for the ability to erase or tweak individual elements of a sketch independently of the rest. I’m sure the talented folks there could find a way to add drawing layers to Paper in a simple and elegant fashion. I’d also like a way to lock a sketch once it’s done so I don’t accidentally add stray marks, which seems to happen often.

Conclusions

If you’re looking for a simple, straight forward tool for sketching you’ll probably find Paper both fun and elegant. I suspect this is what Daring Fireball author John Gruber meant when he said the app was “Exquisitely well-done”. I wouldn’t go that far but there’s a great deal to like in FifthThree’s initial effort. The app is a testament to beautiful user interface design, unfortunately it lacks too many features in my opinion to be used as anything more than a simple notebook. Paper’s limited undo states, narrow color palette, in-ability to re-position elements on the page and lack of zooming all force me to turn to other drawing apps when I want to truly create.

The good news is that Paper is a 1.0 product and as such I’m confident that improvements will come quickly. If the app simply added a long tap on color wells to bring up a picker and the ability to zoom in and out of a drawing, Paper would instantly become about 10x as useful as it is now. Since the app is free to try with the built-in quill pen, there’s no reason not to download and check it out yourself. I’ve definitely enjoyed exploring the app and it’s given me new reasons to try drawing with various styluses, but that’s blog post for another day.

My friend Dave Caolo recently told me that his kids love Paper. They each have their own sketchbooks and enjoy doodling and coloring very much. This comment is telling because right now Paper feels very much like a kids app. It has lots of potential but it’s too immature to really be useful. In their quest to make a dead simple iPad sketch app, FiftyThree may have sacrificed a bit too much functionality. Paper may be just what you’re looking for to jot down notes and quick sketches on the go, but I personally hope FiftyThree eventually lets Paper sit at the grown-up table.

Charadium II, I Love You!

There are only a handful of games on my iDevices that have withstood the test of time and clung to my home screen. Some of these games include Carcassonne, Plants vs. Zombies, Orba, Tiny Wings and now Charadium II. Charadium is a classic Pictionary type game where players take turns drawing a word and guessing each other’s creations for points. There are a bunch of games of this genre in the App Store, but Charadium is far and away the best of breed I’ve played, and much of that is due to the attention to detail developer On5 has put into the app.

There are two main modes of play, Classic and Ping Pong. Classic lets you join a room with other random players or friends and compete in a round-robin, timed competition to guess words. The play is fast and furious and tons of fun. Drawings don’t have to be pretty they just need to communicate quickly. The faster someone guesses your word, the more points you will score. The other mode, Ping Pong, is my favorite when playing Charadium. Here you play with a friend and take turns drawing words from a list of three choices (easy, medium and hard). The harder the concept to draw, the more points you’ll net, but you also risk your opponent not guessing correctly at all. Incorrect guesses hurt your overall point total and can push your opponent to victory. I love Ping Pong games because they are not timed, you can play multiple games at once (like Carcassonne), and you get to choose the difficulty of the word to draw. Also, you’re not usually playing against random strangers so cheating (drawing words) is not an issue.

On5 makes a free and paid version of the app so you really have no excuse not to give it a try. Of course even the $2.99 iPad version is well worth the price and gives players full access to fun extras like more colors, more brushes and of course, no in-app advertising. This is a similar model we use at the Iconfactory for Twitterrific and it really is the best of both worlds. Charadium is also a great example of an app that improves measurably with each new update. In recent point releases, the game has added new brushes, new colors, the ability to play back all drawings (LOVE THIS), saving drawings to the camera roll and much more. There are still a few features I hope On5 adds like a paint bucket to quickly fill large areas with color, and a “Redo” command as well as undo, but overall the game play can’t be beat. Perhaps the App’s biggest failing, if there is one, is the need for greater stability. Ping Pong games sometimes get stuck and won’t advance, drawing previews are not always available or in-game chatting won’t dismiss. If the developers can find a way to make Charadium a bit more reliable, it would become one of my all-time favorite games for iOS.

If you love to draw, are looking for a fun, social game you can play in your spare time or like seeing how other players solve visual problems, Charadium II is for you. I enjoyed the game so much I bought a Cosmonaut Stylus from Studio Neat for my iPad just so I could draw better while playing. No matter what your level of artistic skill, there’s something for everyone to love in Charadium. Check it out!

For a Small Fee

There’s been increasing talk about how unscrupulous developers have gamed the App Store in recent weeks. Typically, shady devs will submit apps to the store that have similar names and app icons to top ten titles and in the confusion (and perhaps the additional hype from all the attention) users download these “scam” apps and push them ever higher. For honest developers who play by the rules, it’s a serious problem, and one that Apple needs to do a better job addressing.

There’s another way to get your app into the App Store’s Top Ten list however. With enough money, and a faulty ethical compass, you too can be sitting pretty atop the mountain of App Store competition. This morning the Iconfactory’s webmaster account received the following email from an address in China. The person (or persons) purported the ability to get your app to the top, fast. We were just one address of perhaps 100 or more in the “To” field including lockerz.com, skout.com, tumblr.com, okcupid and many more. Why they didn’t bcc the list is beyond me, but at any rate for a mere $10,000 USD, using thousands of “legally” registered iTunes accounts, they will download your app and help boost it into the top ten. How long it stays there just depends on how much you’re willing to pay.

We have large quantity of USA ,UK,CA itunes accounts, registered legally, we can promote your free app in the US, UK, CA store.Don’t waste time in promoting,leave it to us! We are professional team for you and we are the most powerful team for app promotion in China.

10,000 downloads in one store, need 1000USD

If you want the ranking, here is the price list for weekday only,please check:
—————iPhone app———————
US top10 24 hours 10000USD
US top10 48 hours is 15000USD
US top10 3 days is 20000USD
Each additional day the need to increase $ 5,000, up to 5 days,only for weekday

UK top10 24hours 3000USD
UK top10 48hours 5500USD
UK top10 3days is 8000USD
Each additional day the need to increase $ 2,500, up to 5 days,only for weekday

CA top10 24hours 2500USD
CA top10 48hours 4500USD
CA top10 3days 6500USD

————–ipad app only for separate app———————
US top10 24 hours 4000USD
US top10 48 hours is 6000USD
US top10 3 days is 8000USD
Each additional day the need to increase $ 2,000, up to 5 days,only for weekday

UK top10 24hours 1200USD
UK top10 48hours 2200USD
UK top10 3days is 3200USD
Each additional day the need to increase $ 1,000, up to 5 days,only for weekday

CA top10 24hours 1000USD
CA top10 48hours 1800USD
CA top10 3days 2600USD

Weekend day, subject to 20%

The problem of scam apps seems like a relatively easy one to solve compared to this sort of App Store gaming. Apple should simply do a better job identifying and rejecting offending scam apps at the review level. But with enough legitimate iTunes accounts there’s no real way for Apple to identify “fake” downloads from real downloads and keep bogus apps from rising to the top. Perhaps if it happens often enough Apple can develop algorithms to help identify offending accounts and close them, but I’m skeptical.

It seems clear that a re-work of the entire top ten system is in order, and not just because of the recent rash of scamming. Some apps like Angry Birds can stay atop the Top Ten list for months on end making it harder for other awesome, smaller apps to see the light of day. Perhaps Apple’s recent purchase of Chomp will help solve the problem of discoverability, but until then unfortunately there will always be shady individuals willing to prey on people’s greed and desire to succeed.

UPDATE: Matt Ryan over on LockerGnome reports a possible explanation for how these app “promoters” can secure thousands of iTunes accounts to artificially inflate apps – they steal them. Both Ryan’s PayPal and iTunes accounts were hijacked and then used to download copies of an app called iMobster. It should come as no surprise that when the promoter says he uses thousands of “legally registered” iTunes accounts, he means it except they’re not his. So not only do devs fork over tens of thousands of dollars, they’re most likely doing so to criminals who hijack legitimate iTunes accounts and milk them dry until they are caught and shut off. Alarming to say the least.

Tiny Wings: Tips & Tricks

Tiny Wings is an iOS game for the iPhone and iPod touch by programmer and artist Andreas Illiger. When it was released in February of 2011, it immediately earned praise as one of the most fun and addictive games to ever hit the App Store. Being a developer of iOS games myself, I’m always skeptical about such claims, but after having spent some quality time with Tiny Wings over the past few weeks, I have to say I agree.

The game is not without some level of frustration which is made worse by the fact that there is but a single interaction method – Touch the screen or don’t. Given such simple controls you’d think the game would be easy to master. Not so. The player slides over hills and vales and either taps to increase their decent or lets up to slow their decent to the ground. Where they land on a slope depends on how well they slide up the next hill and back into the air once again. Tiny Wings is a “height climber” style game ala Doodle Jump where the player tries to get as far as they can in a single session. When the game ends, the player must return all the way to the beginning and start over. The great thing about Tiny Wings is that it’s so engaging and addictive you really don’t mind starting over each time.

By far the greatest challenge in Tiny Wings is mastering the art of sliding. In order to succeed in the game, you’ll need to practice and become really good at hitting just the proper point on hills in order to achieve maximum momentum. Learning this skill can be tricky and when I first started playing I was so frustrated I was minutes away from deleting the game. Trust me when I say stick with it because once you figure out how to slide properly, the entire game’s fun quotient gets amped up by a factor of x1000.

Each hill has a small landing window on the backside that you can hit which results in a perfect slide. This keeps your momentum going and if you stack three perfect slides in a row, you’ll enter fever mode where every point you earn is doubled. Mastering perfect slides is key to climbing the leader boards in Tiny Wings. The more perfect slides you make in a game, the faster you’ll go, the more likely you’ll be to touch the clouds (bonus points) and the longer you’ll be in fever mode. All of these factors add up and when combined with coin collection, result in a higher final score.

In addition to mastering perfect slides, there are a few tips and tricks I’ve learned that may help you get further and score higher in Tiny Wings. As with anything, your milage may vary but as School House Rock taught me, knowledge is power, so here you go:

Nest Up - Take time early on and knock off some of the game’s achievements in order to “Nest Up” to the next level. Every time you increase your nest level you increase your score multiplier. For the first upgrade, you will need to perform 7 Perfect Slides, gather 100 coins in total across all games, and reach the fourth island in at least one game.

Touch the Sky - Try and touch the sky as often as you can because doing so earns you 20 points times your multiplier. Each touch represents an ever-increasing award of bonus points towards your final tally.

Reset Button - If you don’t leave the first island in fever mode, start over. In fact, if I’m not in fever mode one half way through the first island I usually kill my game and begin again. Since you’re so close to the start you don’t lose a lot of time for trying this technique. Trust me, you’ll be glad you did.

Play on an iPad - If you own an iPad I urge you to play on it instead of the iPhone. As of this writing, the game isn’t universal but it doesn’t matter. The iPad’s large, roomy screen makes seeing the oncoming terrain much easier and gives you plenty of space to place your finger that’s out of the way.

The main thing to remember when playing Tiny Wings is to try and stay calm and remain focused. If you miss a slide and start to lose momentum don’t panic just keep at it and get back into the groove as quickly as you can. If you spot a speed coin, gobble it up to quickly get air back under your wings and get going again.

All in all, Tiny Wings is a masterful creation that is sure to give you hours of entertainment and enjoyment. I have to hand it to Illiger because there aren’t many iPhone games that hang around on my home screen for more than a few days. Tiny Wings has joined Parachute Panic, Orba, Plants vs Zombies, Hot Plates and Carcassonne as one of my all-time favorite iOS games. Have fun and fly far my tiny-winged friends!

Twitterrific’s Tough Love

When you love someone it’s hard to say no to them. You’ll usually do anything to please that person even if it goes against your better judgement. The inability to say no can also extend to the realm of software development. Companies can get so caught up in the desire to give users the best and brightest features they forget about the dangers of feature creep. They forget about good design. Such was the case with Twitterrific for the iPhone.

Somewhere during Twitterrific’s evolution from the desktop to the iPhone, we forgot how to say no. We said yes to too many of the latest features, 3rd party services and user requests. Eventually this “leap before you look” approach increased the complexity of the user interface and made the app’s settings too confusing for even us to figure out. A growing chorus of users told us the app was too hard to understand. We had lost our way.

The announcement of the iPad changed all that. Constrained by the 60 day launch deadline, we set about to create a fresh version of Twitterrific that would be dead simple, include all of Twitter’s core features and be a joy to use. The result was Twitterrific for iPad which is now available on the App Store. Many of the extraneous features from the iPhone version were initially removed including *all* of the app’s settings. There are no layout controls, body text compression, address book, themes and no tap shortcuts. What we present in exchange is simply the most friendly, easy to use Twitter client available anywhere. Like the iPad itself, Twitterrific is now designed for the masses. Those fabled 80% of users that Steve Jobs mentioned at the product’s launch are now our target audience. Early reaction to Twitterrific for iPad has been very positive. The app is decidedly easy to use and has a feature set that the majority of users want.

The result is a strong user experience that is influencing our efforts on the iPhone as well as the new upcoming Mac version of Twitterrific. Having eventual parity across all versions of the application will cut down on technical support requests and free up our development time, resulting in more regular updates and bring Twitterrific to a wider audience. Will we bring back some of the most heavily requested features? Yes, versions 1.0.1 and 1.1 for iPad have already added requested features like 3rd party push, reply all and picture uploading.

Twitterrific 3 for iPhone benefits from all the work that has already gone into the iPad including: proper retweets, lists, saved searches and more. Add to this the long-awaited full landscape support that our users have been crying out for and Twitterrific is a whole new experience on the iPhone. All these things aside, rebooting the app in this fashion has allowed us to evaluate each feature on its own merits. Free of the pressure to include everything but the kitchen sink, Twitterrific now starts fresh and will gain new users. Once all the versions are in sync, we can concentrate on bringing updates to Twitterrific across all platforms simultaneously. This will hopefully allow us to avoid the pitfalls of having one version wildly out of sync with the rest (like the current Mac version).

In the end, this approach benefits both the customer and the Iconfactory and makes for less frustration. We realize that some current users of Twitterrific for the iPhone may lose a few of their favorite features as we move towards these new versions. Some may even seek out other Twitter clients as a result and if that’s the case, I’m okay with it. It’s impossible to please everyone, so we’ve decided to focus on those like us who want a streamlined and straightforward Twitter experience. Our days of trying to be the everything-under-the-sun Twitter client are over. Tough love has taught us saying “no” leads to beautiful things. The best is yet to come, I hope you’ll join us.

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For more information about the changes coming to Twitterrific, be sure to check out David Lanham’s post on optimizing the user experience (including more screen shots from version 3 for iPhone) as well as Craig Hockenberry’s piece on why simplifying a design is so important. Thanks!