While preparing for the onslaught of technical support that accompanies new releases of our most popular app – Twitterrific, I was curious about just how many updates we’ve actually released over the years. I looked back through the app’s version history as well as a fun timeline of Iconfactory software releases I created a few years ago to find this week’s 5.8 update is the app’s 50th since its launch in the summer of 2008.
If you had told me back then that we would still be coding and improving the little blue bird that could almost seven years later, I probably would never have believed you. Back then Twitterrific 1.0 was a fun, but unproven app for the then newly released iPhone from Apple. It was released along with the launch of the brand new App Store where users could browse hundreds (yes hundreds) of apps for their shiny new phones. At that time there was no official Twitter mobile client, I’m not even sure there were ANY other Twitter apps in the store at launch*.
Fast forward to 2014 and 50 updates later and we arrive at v5.8 for iOS 8. Given the rocky history 3rd party developers and Twitter have gone through the last few years, I’m honestly surprised we’re still here today. Over the years Twitter has focused more and more on controlling their own user experience and branding. This meant imposing design and interaction guidelines on 3rd party devs like the Iconfactory as well as capping the number of total users who can actually own Twitterrific. Thankfully, since Twitterrific was there at the very beginning, our token pool (at least on iOS) is quite large and we can afford to continue developing the app as long as it makes money. The same can’t be said for so many other smaller 3rd party Twitter developers who have either given up or sold their apps to other larger developers. One of the reasons why the Mac version of Twitterrific still hasn’t been updated is due to the limited number of user tokens available to us on the Mac platform, a policy I sincerely hope Twitter re-examines one day.
When I think of all the hard work, hand-wringing and ultimately, satisfied customers, Twitterrific has gone through over the years it really boggles my mind. Knowing that so many people use and love something you’ve created day after day is a wonderful feeling. You keep downloading and sending us positive feedback, and that motivates us to refine and improve the app. Twitterrific would never have flown as far and wide as it has if it wasn’t for all of our loyal customers, and for that we are truly thankful. If you’ve not tried Twitterrific in a while, I invite you to check it out. Everything old is new once again!
* There was at least one other 3rd party Twitter app in the store at launch – Twinkle.