Tag: web

Click Me. Just Once. The Answer To Annoying Click-Bait

These days click-bait is everywhere. Those oh-so-tempting headlines that promise amazing facts that will blow your mind and keep you in the know. Even the BBC, renowned throughout the world, and thought of as highly as the British royals themselves has fallen for the lure of the click-bait sirens. Yes the British Broadcasting Corporation is now producing content entitled a ‘certain amount of reasons we must do something’, trying their darndest to feed us “life hacks”.

We’re living in a world where even the Beeb are trying to capture us with cheap, over-egged headlines. It should come as no surprise that the main culprits lie with the likes of The Daily Mail and Buzzfeed however.

clickbait

You can hardly miss it, and one brand who has taken a stand is Ladbrokes Bingo. They’ve created a clever answer to click-bait with the Lingo Bingo generator to poke fun at the ridiculously over-the-top posts that are plaguing our collective web browsers.

Their headline generator allows users to generate Facebook, Daily Mail, Hollywood, Reddit and Buzzfeed titles with dozens of different headlines to choose from, putting to shame national newspapers and widely read sites with posts that are equally as unbelievable.

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With titles such as ‘Lauren Goodger narrowly avoids torrential rain’, now you too can join the click-bait parade and openly mock the horrendous nature of stories hitting the web. And while ‘How to pick your nose like a pro’ remarkably hasn’t yet appeared on Buzzfeed, it feels right at home on Lingo Bingo.

It really is depressing how plagued the web has become with these kinds of fluff-filled headlines, but perhaps the most worrying part is we wouldn’t really be surprised if they actually hit the press or at least became the basis for Onion articles. At least for now we can take solace in fooling friends with our own home-grown click-bait shared via social media ourselves. After all, who wouldn’t want to catch all their followers with a finger up their nose?

All-Aboard for Tricky Tracks

Tricky Tracks is a stunningly beautiful and deceptively simple web-based game by Maxomedia Design Agency. If you’ve ever played with toy train sets, love building things out of LEGO bricks, or just appreciate beautiful game design, Tricky Tracks is for you. Sponsored by the SBB Swiss Federal Railway, the game’s 15 levels are broken up into groups or “boxes” of tracks, each set on gorgeous, 3D wedges of the Swiss countryside.

The object of the game is simple – Get your passenger train from station A to station B. You do this by simply pulling a pinball-style plunger in the upper-right corner of the browser window. Pull with too little force and your train won’t reach the other station. Pull too hard and your train along with all its passengers will fly right off the tracks in a spectacular wreck (yes, I’ve done this intentionally just to see what would happen). Points are awarded based on how many attempts it takes to complete a level, total time spent and special bonuses in the form of achievements that you rack up along the way.

As you progress through the beautifully rendered levels, you’ll encounter ever more difficult challenges such as railroad switches, car crossings, tunnels and steep inclines. Both the timing and power of your shot has to be perfect if your tiny train is to make it safely from one side of the level to the other. The game play is highly addictive, but for my money, the best part of Tricky Tracks are the visuals. From the moment the game loads, you know you are in for a special experience. The user interface is classic Swiss design – simple and elegant. The camera controls are easy to master and give you a soaring view of the tiny hills, valleys and towns that you’ll be visiting while you play.

I’m told that many of the locations used in the game are based on actual places in Switzerland, which after playing, just makes me want to ride the Swiss Railway even more. The scenes are gorgeous and the extremely narrow depth of focus is reminiscent of tilt-shift photography which enhances the illusion of playing with toy trains. Some levels like Genhimmelen (seen left) seem impossibly difficult, but with enough persistence and a little luck, you’ll be pulling into stations perched high atop mountain cliffs and braving pesky downtown traffic jams like a real pro.

Tricky Tracks makes use of the Unity 3D Web Player plug-in so you’ll need to download and install it for your favorite web browser before you can play. I’m not sure of the minimum system requirements, but I ran Tricky Tracks on my Core i7 iMac with 8Gb of RAM and the game played fine, at least until the last few levels. The complexity of the maps in the 3rd box of levels seemed to make camera rotation a bit jerky, but it was still very playable.

Perhaps the very best part of this wonderful effort is that Tricky Tracks is absolutely free to play. All of the initial 15 levels are included on the game’s website with the promise of a new box of 5 more “coming soon”. It took me about 2 hours to play through every level but it could probably be done in less time. Admittedly, I spent a much of my time enraptured with the look of each level. From the bright, overwhelming city lights of Knetikon (seen right) to the miniature majesty of Chateau Obersbach and the picturesque sea-side town of Sunnikon, the visual wonders in Tricky Tracks delight the eye and bring out the kid in all of us. I can’t wait to see what other challenges the game’s designers have in store, but in the meantime steam on over and give Tricky Tracks a go today. You won’t be disappointed.

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Even Faster Food

Blame the ailing economy if you like, but in recent years businesses have become more and more willing to experiment in order to get a leg up on the competition. Seeking to capitalize on the increasingly tech-savvy public, the acclaimed burger chain Five Guys, has introduced a new iPhone and Android application that aims to make your dining experience quick and effortless.

Five Guys joins the ranks of restaurant chains like Chipolte Mexican Grill and Outback Steakhouse that let customers not only browse their menus but also place a to-go order right from their smart phones. I take food out from local Greensboro eateries a lot and I usually try to call ahead so I can get in and out as quickly as possible. The breakdown in efficency usually occurs at the time of payment and so I end up waiting in line to fork over my debit card while I hope and pray my food is even ready.

When ordering with Five Guys’ or Chipolte’s apps, you specify what time you want to pick up your food, pay for it via secure ordering and even save your favorite selections for future reference. I tried the Five Guys app today and it was a dream. I entered the store, went directly to the pickup counter and simply gave my name. The order was ready to go and I was enjoying my lunch all within minutes of walking in the door.

I can envision a time in the not-too-distant future when customers won’t even need to pull out a wallet when eating at their favorite restaurant. The advent of smart phone payment apps like Square and iOS 5’s geo-fencing technology have already started to revolutionize the way people shop, and soon dining experiences like the one I had today at Five Guys will be the rule, not the exception. Now if we could only design an app to get us through TSA lines as quick and “painlessly”.

[Dan Frakes and David Lanham contributed to this post]